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Would You Get Equipped With a Sixth Sense?

How well can you focus? How strong or disciplined is your brain? If the question makes you sigh in despair, don’t worry, it’s not you; it’s the human brain itself that needs to take breaks quite often...

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Living Your Best Life: The Paradox of Virtuality

The year is 2019. You’re knackered because Shirley was banging on at the coffee machine so instead of getting your fourth cup of the day, you pretend to receive a phone call. Back at your desk, the...

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Sustainable Software and The Awakened Consumer

Sustainable software development is defined as a ‘mode of software development in which resource use aims to meet product software needs while ensuring the sustainability of natural systems and the...

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These Spacesuits Signal a New Era of Space Travel

On July 2019, there was reporting that NASA’s Artemis goal of 2024 might be delayed. Not because of launch or rocket technology, but because NASA hadn’t developed a new spacesuit that would meet the...

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Key Takeaways from ReFream’s Webinar ‘Electronic Textiles & Fashion’

According to the organizers, the event aimed to promote the discussion about soft electronics, textile sensor technology, co-creation processes, Femtech, empowerment, sex tech, and rehabilitation. They...

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Black Fashion Tech Founders: Give Us A Level Playing Field, Not Charity!

The virtual 3D fashion show by US-based Congolese designer Anifa Mvuemba, for her brand Hanifa, left everyone mesmerized. The digital show, executed with finesse, not only sent ripples across the...

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Opening The Unknown Door to the Future of Fashion

Innovation in retail — particularly in fashion retail — is quite a challenge, isn’t it? Steps taken towards digitalization of brick-and-mortar have been hesitant and have not become mainstream, as...

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How Smart Clothing Poses an Answer to Social Challenges

Smart clothing can measure biometric data almost instinctively and barely noticeable, while the wearer feels comfortable and secure. And, it is worn so close to the body, that it delivers data of...

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How Technology can Adapt to Shifting Consumer Needs with Centralised Data

The way consumers behave has shifted almost beyond recognition in the last few years. Since the pandemic, there have been further indications that the change could be permanent. We have seen fashion...

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Anna Salewski, Founder of SCROBLE asks: “Even if brands were able to access...

We all know that the fashion industry involves highly sensitive consumer behaviour with a lot of implications, as demonstrated in my previous articles. There are so many consumer journeys shared...

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